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Adina For Life expands zero calorie line with new flavor

DBR Staff Writer Published 10 November 2011

Adina For Life, a beverage producer in Connecticut, has expanded its all natural zero calorie line with new flavor, Blood Orange with Mangosteen.

Launched in April 2011, Adina's line of all natural zero calorie drinks are said to be naturally sweetened with a proprietary stevia blend. The current flavors in the range include Wild Black Cherry with Resveratrol, and Maqui Melon with Tulsi.

Like the current flavors, the company claims, the new SKU will contain a 200mg blend of organic fruit and herbal extracts. Adina's proprietary herbal package contains lemon balm, valerian, chamomile, hibiscus, basil, lemon verbena, tulsi, rooibos and amalaki extracts.

In November 2011, Adina will join forces with Dr Pepper Snapple Group's Southwest business unit, expanding its distribution footprint into Texas,Oklahoma, New Mexico and Colorado.

The company's portfolio of all natural beverages includes three product lines - Adina Holistics flagship line of all natural vitamin enriched fruit flavored beverages, Adina Barista Brews all natural coffee drinks and Adina Organic Tribal Blends.